• An Introduction to Programmatic Buying
    In the near future, programmatic buying will be essential to any media buyer s digital strategy. What is Programmatic Buying? Programmatic buying is powerful to advertisers because it automates all of the processes that used to give them headaches. With RTB, a buyer can set parameters such as bid price and network reach. ... read more
    Source: Programmatic Media BuyingPublished on 2020-01-09
  • The Beginner’s Guide to Programmatic Advertising | Online …
    Programmatic ad buying, put simply, is the use of software to buy digital advertising. Whereas the traditional method includes requests for proposals, tenders, quotes and human negotiation, programmatic buying uses machines and algorithms to purchase display space. However, it is not the complete automation of the ad buying process. ... read more
    Source: Programmatic Media BuyingPublished on 2019-12-07
  • Academy of Digital Media: Industry Leading Digital Media …
    The Academy of Digital Media provides the finest training, consulting and online research for general sales and for Internet advertising sales, radio, TV, print, magazine and other media sales and buying. Over 100,000 professionals have been trained since 1996 in public and private seminars around the world. ... read more
    Source: Programmatic Media BuyingPublished on 2019-11-30
  • Display LUMAscape | LUMA Partners
    LUMA is the leading investment bank focused on digital media and marketing. We provide strategic advice, proven M&A expertise, and extensive industry knowledge to optimize outcomes for our clients. ... read more
    Source: Programmatic Media BuyingPublished on 2019-11-29
  • Search for Jobs
    Associate Director, Social Strategy & Consumer Experience; New York; R0006782; Posted 23 Days Ago; A/V Specialist, Technology ServicesandSupport ... read more
    Source: Programmatic Media BuyingPublished on 2019-11-28
  • Global Programmatic Ad Network – AdventureFeeds
    Intelligent solution for buying and selling Search, InText, Display, and Mobile advertising across devices is Easy. Learn more about how AdventureFeeds works with: ... read more
    Source: Programmatic Media BuyingPublished on 2019-11-25
  • Learning & Development
    Training In-depth crash courses covering a variety of digital media topics; Certification The only accredited professional certification programs in digital media ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-27
  • A Beginner’s Guide To Media Planning & Buying — Mediatool
    Read this article if you: Want to reach and communicate with your target audience most efficiently; Have entered a career in media planning or buying ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-26
  • Beginners Guide to Programmatic Display Advertising
    The Economist showed the world in 2015 how to use programmatic advertising like a boss.It won the Masters of Marketing award for its series on strategy and campaign. The Economist created 60 creatives to target some 650k prospects who were reading similar stories on leading news sites. ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-25
  • Programmatic Advertising – Think with Google
    Programmatic Advertising Programmatic buying isn't just efficient—it leads to more sophisticated and targeted campaigns. Get the latest research and case studies on real-time bidding and data-driven creative. ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-23
  • NCC Media | LinkedIn
    See more information about NCC Media, find and apply to jobs that match your skills, and connect with people to advance your career. NCC Media is the national TV advertising sales company owned by ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-10
  • The Beginner’s Guide to Programmatic Advertising | Online …
    Programmatic ad buying, put simply, is the use of software to buy digital advertising. Whereas the traditional method includes requests for proposals, tenders, quotes and human negotiation, programmatic buying uses machines and algorithms to purchase display space. ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-10
  • Gamned – Programmatic Advertising
    How about trying efficient advertising? Gamned! combines human expertise and cutting-edge technology to offer the best multichannel programmatic campaigns (desktop, mobile, social, native, video, radio, DOOH) to brands and agencies ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-10
  • Programmatic Media Buying – CMI Media, LLC
    Programmatic Media Buying. CMI leverages the power of demand side platform (DSP) technology to enable programmatic media buying-the automated method for buying digital ad space-to prescribers. PROGRAMMATIC SERVICES Powered by our proprietary ByDoctor ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-08
  • Media agency – Wikipedia
    Media Buyers, or practitioners in media, are the people who liaise with publishers from various media titles. They are equipped to advise and negotiate targeted media inventory dependent of the briefed key performance indicator.Media agencies act as independent brokerages that transact in media space and take control of the marketing process once the creative agency has completed its remit of ... read more
    Source: Programmatic Media BuyingPublished on 2019-10-05